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Dirtbag Billionaire Wet Bags Browse more Back to SchoolAt the heart of the story is Patagonias founder, the legendary rock climber Yvon Chouinard. Guided by his anti authoritarian streak and his commitment to preserving the natural world, Patagonia exerted a powerful influence on other companies, paving the way for a new era of environmental responsibility. Chouinard started out as a dirtbag an affectionate term for someone happy to sleep outdoors and he became a billionaire. But, in the twilight of his